ACTIFY AND TECH SOFT3D ANNOUNCE FIRST COMMERCIAL APPLICATION TO FEATURE HOOPS 3D EXCHANGE (3DX) TECHNOLOGY

New Technology Based on PRC Data Format Part of SpinFire 9.0 Release

San Francisco, Calif – October 5, 2010 – Actify, Inc. and Tech Soft 3D (TS3D) today announced that the latest version of Actify’s award winning product data visualization product, SpinFire 9.0, is the first application to feature the new HOOPS 3D Exchange (3DX) technology. TS3D, which develops and provides HOOPS 3DX along with other component technologies for the engineering industry, has repackaged the popular OEM translators into pure library form. For more information on SpinFire 9.0, please see the press release. HOOPS 3DX guarantees optimum translation speed and precision within Actify’s flagship product SpinFire, which distills native 2D/3D CAD files from proprietary applications into the compact and lightweight .3D format.

“We evaluated the new HOOPS 3D Exchange libraries for a number of key CAD formats we support and found it had the capabilities, performance and stability we needed to provide the fast, accurate CAD data translation our customers require,” said Actify CEO David Opsahl. “That, combined with Tech Soft 3D’s reputation for excellent support, gave us extreme confidence in our decision.”

“We were impressed with how quickly the excellent engineering team at Actify was able to incorporate our new HOOPS 3D Exchange libraries into their solutions,” added Ron Fritz, Tech Soft 3D CEO. “They began working with the beta after it was released on July 2, and two months later, are shipping a commercial application.”

Tech Soft 3D acquired the license to the 3D SDK and related technologies from partner Adobe, Inc. in May 2010 for the development of HOOPS 3D Exchange. HOOPS 3DX offers broad import and export capabilities, including industry-standard PRC, the native file format found in Adobe Reader® and Adobe Acrobat®. For more information on what Tech Soft 3D is doing with this technology, visit http://www.techsoft3d.com/products/HOOPS-3D-exchange.

SpinFire, which also allows measurement, markup, i nterrogation and repurposing of data into Microsoft Office documents and has been integrated into Microsoft’s SharePoint collaboration platform, is now available. For more information, visit http://www.actify.com/products/spinfire-product-suite-cad-solution-system.

About Actify Inc.

Actify Inc. is a privately held, award-winning global leader of product data collaboration solutions with customer companies throughout the automotive, aerospace, industrial automation, and discrete manufacturing industries. Actify products are sold through authorized distributors and Value Added Resellers in North America, Europe and Asia Pacific. Actify is headquartered in San Francisco, California. For more information please visit www.actify.com or call 415.227.3800.

About Tech Soft 3D

Tech Soft 3D provides premier component technologies and related services that enable software developers to rapidly create world-class technical software. The company’s flagship HOOPS 3D Framework has been incorporated into nearly 300 commercial software applications. The company also develops HOOPS 3D Exchange and resells premium components such as Autodesk’s RealDWG® T oolkit and AutoCAD® OEM platform, as well as the Parasolid® Modeling Kernel from Siemens PLM Software. The company maintains corporate headquarters in Berkeley, California and can be reached through http://www.techsoft3d.com.

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